FAQ's
1
Where and when will the event take place?
The forum will be held in Old Town Scottsdale, at The Canopy by Hilton. A dinner reception will be held at the Desert Botanical Gardens in Phoenix on the evening of Wednesday, April 22, and the conference will run from approximately 8:30 am to 4:30 pm on Thursday, April 23 at The Canopy.
Room rates are $290/night at The Canopy by Hilton Scottsdale | Old Town - the Armada rate is good for April 21-23. Please book your hotel room by Friday, March 20th.
How do I book a hotel room for the event?
2
Once you arrive, check in at registration to grab your badge and event materials. You’ll have clear directions to sessions and gathering spaces, with staff on hand to help with timing, locations, and any logistics questions.
4
Is there a cost to register for the event?
There is no cost to register for the Forum or to participate in any of the pre-event activities. Meals are provided by Armada on Wednesday evening and during the Forum sessions on Thursday. Your only costs are your personal travel expenses.
3
What to expect onsite
SCOTTSDALE, ARIZONA | APRIL 22ND & 23RD
Meet the Minds Behind the Moves
Join a select group of supply chain professionals for networking, industry insight, and meaningful conversations in Scottsdale, AZ.
Robert California
Jason Foshaug, VP North American Supply Chain, Keter
SabreJa
"The secret sauce is the culture of partnership. You don't often have that."
Two days. Real operators. Practical takeaways.
Supply chain doesn't reward theory. The Armada Supply Chain Forum is two days of candid conversation with peers and operators who live this work every day. You'll hear what's working right now, what surprised teams over the past year, and where the real friction is showing up across planning, transportation, and warehousing. Expect specifics, not slogans. Real examples from customers and speakers who own outcomes in real operations — what changed, what held, what broke, and what teams did next to get performance back.
Less Theory. More Traction
This Forum is smaller on purpose. It's designed for leaders who want details, tradeoffs, and real examples. You'll hear different perspectives on what's working right now and where teams are still stuck, then you'll have space to compare notes with peers.
And you'll get an inside look at how Armada is applying AI in real operations and bringing the power and reach of ATEC and Sunset into a unified Armada — with Armada leadership there to share what's changing, why it matters, and what's next.
Agenda at a glance
01 Golf & Garden
Kick off the week with a pre Forum golf outing at We Ko Pa Golf Course or visit the Desert Botanical Garden before Wednesday evening’s welcome reception.
Join us Wednesday evening to kick things off. Meet the room, make a few connections, and settle in for the conversations ahead.
02 Welcome Reception
DAY 1
April 22nd
03 CEO Keynote
06 Carrier Perspective
04 AI & Management
Hear from CEO Chris O’Brien as he shares the future of Armada and how Armada, Sunset Transportation, and ATEC come together.
By popular demand, Bruce and Gail Montgomery of ExperienceYes lead a session on managing relationships and workplace change in the age of AI.
Spencer Frazier of J.B. Hunt shares a carrier perspective on transportation trends shaping strategy in 2026.
A panel of experts on the future of supply chain AI, plus how Armada is using AI today across planning, transportation, and warehousing.
05 The Future of AI in Supply Chain
07 Customer Stories
Hear transformation stories from Armada customers, including speakers from Bojangles and Keter.
Meet, compare notes, and share insights with peers during meals, breaks, and breakout sessions.
08 Get Connected
DAY 2
April 23rd
Technology:AI in the Supply Chain
Separate the myth from reality and look at how AI is changing planning, transportation, and warehouse execution.
Innovation:Successful Transformation
Learn from real transformation stories, including what worked, what didn’t, and how teams built momentum.
Leadership:Collaboration in the Age of AI
AI changes work. This session focuses on the human side: decision making, trust, and how teams stay aligned.
Trending Topics
Three themes we keep hearing from customers. We’ll separate myth from reality and share what teams are doing about it.
Start the week on the course
Join us before the Forum for our golf outing at We-Ko-Pa Golf Course. With two award-winning golf courses set in the untouched Sonoran desert just outside of Scottdale, We-Ko-Pa offers a one-of-a-kind golf experience. Sign up to play when you register.
Stop and smell the wildflowers
Before the Welcome Reception on April 22, join us for an optional visit to the Desert Botanical Garden. It’s an easy, low key way to connect and reset before the evening begins.
Start the Forum with an easy welcome reception. Meet the room, make a few connections, and settle in for the conversations ahead.
Join Us at the Welcome Reception
A lineup of operators and leaders sharing what they’re seeing in real networks and what it takes to keep performance steady when conditions change.
Meet the Experts
CEO and President
Gail and Bruce Montgomery
ExperienceYes
Spencer Frazier
J.B. Hunt
Executive Vice President
Jason Foshaug
Keter
Vice President, North American Supply Chain
Chris O'Brien
Armada
Chief Executive Officer
solutions@armada.net
412-406-5700
Pittsburgh, PA